Bot Traffic from Mexico City, Mexico

As AI assistants and privacy proxies challenge the capabilities of traditional bot detection, the Web needs new models for accountability. We believe that control should remain with the client, and that an open ecosystem of anonymous credentials is key to preserving user privacy while protecting origins from abuse.

• Research
• Bots
• Privacy
• Standards
• Better Internet
• AI

We serve 7.6 billion challenges daily. Here’s how we used research, AAA accessibility standards, and a unified architecture to redesign the Internet’s most-seen user interface.

• Security Week
• Turnstile
• Challenge Page
• Design
• Product Design
• User Research
• Bots
• Bot Management
• WAF
• Engineering
• Product News
• Accessibility

We propose an open registry format for Web Bot Auth to move beyond IP-based identity. This allows any origin to discover and verify cryptographic keys for bots, fostering a decentralized and more trustworthy ecosystem.

• Research
• Bots